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Marketing

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With over 168 years of trajectory managing international brands, Veronica has led and supported the development of retail concepts, built sales strategies, conceptualized and implemented a number of campaigns; including above and below the line as well as digital.

A 360 approach when it comes to marketing (traditional and digital) is crucial to ensure consistency and the right use of resources effectively and efficiently.

 

Areas of focus:

Branding

  • Concept development & Brand strategy

  • Logo and visual identity

  • Campaign development and implementation (360 approach)

  • Set up brand’s digital presence
     

Communications and Public relations:

  • Relationship mapping

  • Initial introduction to key media personalities and influencers

  • Relationship Management

  • Campaign concept and implementation

  • Media booking

Content Creation

  • Social media content Strategy

  • Social media training

Events concept and Management

  • Idea

  • Event management & hosting 
  • Videography and photography

 

Product Development

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